Bulletin 8: GDPR and Social Media
IEEE Technical Activities Bulletin #8
Topic: GDPR and Social Media
Bulletin Type: Action
Audience: IEEE Volunteers and IEEE Staff
Version 8, 3 October 2018
How does IEEE Social Media use comply with GDPR?
Can discussions on social media be used elsewhere?
All discussions on social media must remain on the respective social media platforms in order to be considered compliant. For example, harvesting data from social media, also known as extracting data from websites, would be a violation. However, providing a link from a post to someone within social media is not a violation as this is considered “engagement”. In addition, removing content from social media would need to be reviewed by IEEE corporation communications to confirm legitimacy.
What data from social media can be used and how?
Aggregated and anonymized information, such as demographic information, for press releases, testimonials, communications, etc. can be used as long as information, derived from analytics on the site, does not directly identify a particular person’s personal data including, but not limited to, their IP address.
Downloading or Harvesting names, contact information, or any other data that identifies a particular person so that it may be used elsewhere is strictly prohibited. Engagement through social media does not convey affirmation of communications outside of the platform (e.g. as a personal or mass outreach campaign). Specific permission prior to sending such a communication may be necessary.
How can you use social media to run a contest?
What is the IEEE social media policy?
Learn more about the IEEE’s social media policy at: https://brand-experience.ieee.org/guidelines/digital/social-media/
How can I learn more?
Please share this information with additional volunteers, contractors, temporary employees, interns, and consultants as needed.